Andrea Pircher opened her first store 35 years ago and continuously expanded the company. Four years ago, daughter Anna joined the family business after studying in Germany and 5 years of professional experience in Salzburg. In total, the two now run 6 stores. Of which 2 multi-brand and 4 monobrand stores. “The collaboration with my daughter is working out wonderfully. Your new ideas bring dynamism to the company and complement each other superbly with my many years of experience as an entrepreneur. ” explained Andrea.